AB Inbev
FMCG, Hospitality
Research & opportunity area finding
Qualitative and Quantitative research across 4 regions for a new bar concept for AB Inbev. Research and brand identity resulted in a series of unique signature experiences .
FMCG, Hospitality
Research & opportunity area finding
Qualitative and Quantitative research across 4 regions for a new bar concept for AB Inbev. Research and brand identity resulted in a series of unique signature experiences .
01 Design system including F&B deliverables
02 - Guest Experience Design
03 Brand platform and brand identity